12–18 local businesses share one oversized postcard mailed to thousands of homes via USPS EDDM. Each business gets a dedicated spot with category exclusivity and a unique QR code. The cost is split, so everyone reaches more households for less money.
Operators run the drops. Local businesses buy the spots. SpotDrops handles the platform side for both.
Operators
Operators pick the neighborhoods, set the pricing, and handle printing and mailing. SpotDrops automates payments, intake, EDDM planning, and QR tracking. $0/month — 7% when spots sell.
Start free as an operatorAdvertisers
Businesses visit the drop page, pick a spot in their category, pay online, and submit their logo and business info. When the card hits mailboxes, their QR code tracks every scan.
Learn about advertisingOperator creates a drop
Pick the neighborhoods you want to serve, select USPS mail routes, choose a card format, and set spot pricing. Your drop goes live with a shareable link.
Businesses buy spots
Businesses visit the drop page, pick an available spot in their category, pay via Stripe, and upload their logo and business details — all in one flow.
Card locks and goes to print
Once all spots are sold (or the deadline hits), the operator locks the card, exports artwork and business details, and sends it to print.
USPS delivers to every home
Printed cards are mailed via USPS Every Door Direct Mail (EDDM) to every household on the selected routes. No mailing list needed.
QR codes track engagement
When someone scans a QR code, both the operator and the business see it in real-time. Scans, page visits, and clicks are all tracked.
When you mail a drop in a ZIP code, you automatically claim exclusive territory there for 90 days — completely free. No other SpotDrops operator can create drops there while you hold it. Keep mailing to keep your zone.
Your Drop Zone. Earned by mailing, not by paying.
Free for operators · 7% only when spots sell
